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12-Mar-2025
In 1848, Swiss-German settler John Sutter struck gold in Sacramento, California, sparking a frenzy of fortune hunters and the start of the California Gold Rush. By 1852, approximately 300,000 people, including industrialists, engineers and explorers, had migrated to California to cash in.1
Today, a similar surge of commercial interest in AI and large-language models has captivated global markets. Recent advancements in AI have been driven by huge gains in computing power, thanks to improvements in computer chips and technology. Companies around the world are racing to integrate AI into their business models to boost efficiency, reduce costs and drive innovation.
As with gold in the 19th century, AI is quickly becoming a strategic resource for companies and governments alike. Geopolitical, military and economic power is becoming more closely associated with computer chips, semiconductor manufacturing and the AI supply chain.2Investor enthusiasm for AI stocks has followed suit. In recent years, the global stock market has become increasingly concentrated in just handful of AI stocks. Eight out of the top ten contributors to the MSCI AC World Index (MSCI ACWI) in 2024 were American AI-related stocks, as shown in figure 1. As active stock pickers, Comgest believes that this concentration in AI-related stocks raises concerns about diversification and the longterm earnings potential of these leading stocks.
Source: Comgest/FactSet financial data and analytics, unless otherwise stated. Data as of 31-Dec-2024 expressed in USD.
Our Comgest Global Equity strategy focuses on identifying companies that command significant market share across a wide variety of sectors, including healthcare and critical data services. We look beyond indices and aim to construct our portfolio with companies that can potentially exhibit robust competitive advantages, formidable barriers to entry and substantial pricing power. Based on our experience, these attributes can position a company to achieve sustainable earnings growth over the long term.
The California Gold Rush and the AI boom share several similarities, both sparking waves of fear and opportunity. Oftentimes romanticised through tales of the “forty niners”, the Gold Rush saw adventurers from across the globe flock to California in search of gold. However, the true drivers of the Gold Rush—its supply chain and economies of scale, including trains, wagons, ports and hydraulic mining machines—are often overlooked.
Without essential tools like shovels and pickaxes, the Gold Rush might never have happened.
Similarly, in the AI gold rush, we believe that there has been a tendency to focus on end-products rather than the various stages of the global AI value chain (as shown in figure 2). Just as shovels and pickaxes were used to pan for gold, chip manufacturers, data centres and developers are crucial to the creation of AI models. Given this, we tend to avoid those sections of the AI value chain where companies are racing to dominate a small market segment. From our perspective, the ultimate winners in these sections of the market are unclear due to the rapid innovation and disruption across the industry. This includes foundational models, pioneered by OpenAI, and quickly followed up by start-ups like DeepSeek, Mistral and Anthropic. These companies represent only a small portion of the overall AI market. At the same time, large incumbent software companies that are investing in AI potentially risk being disrupted by these younger companies. At this stage, we believe that it’s still too early to determine whether one AI model or several will emerge as the leader in the future.
Source: Comgest
Comgest’s Global Equity strategy first invested in Taiwan Semiconductor Manufacturing Company (TSMC), the world’s largest chip manufacturer, back in 2007 as the race to create smaller, more sophisticated computer chips was picking up at a rapid pace. TSMC, since its creation in 1987, has focused on manufacturing chips designed by developers like Apple. This targeted foundry business model has enabled TSMC to establish strong ties with chip designers, cut costs, optimise their production process and gain market share.
The capital expenditure and technology required to manufacture the most-advanced generation of chips have become formidable barriers for new entrants attempting to displace TSMC's market lead. Today, TSMC manufactures most of the world’s leading-edge chips to run AI workloads, including those designed by Nvidia, Arm and Broadcom.3
Despite these escalating demands, TSMC's extensive foundry operations have consistently generated positive cash flow, which has enabled reinvestment and organic growth.
As data proliferates globally, Microsoft is positioned to provide services across the AI value chain, including supporting businesses with frontend applications and back-office infrastructure.4Microsoft’s extensive portfolio, including productivity tools, IT networks, gaming and virtual reality, has fostered long-term client relationships.5
With Azure, the company’s cloud computing platform, Microsoft provides customers with the required suite of cloud services products and network of data centres to develop and run AI applications.6The AI infrastructure space is very consolidated with three dominant hyperscalers7, including Microsoft, Amazon and Alphabet (the parent company of Google).
Microsoft has taken steps to integrate advanced models into its software and cloud services, particularly through its partnership with OpenAI.8As of January 2025, Azure achieved 31% year-over-year revenue growth, with AI services marking a 157% year-over-year increase.4Due to the substantial capital expenditures by hyperscalers in data centres, there is short-term uncertainty regarding their return on capital. However, we believe that growth and returns will potentially be significant over the long term given the industry’s high barriers to entry.
The surge in AI development has increased the demand for high-quality data, as incomplete or inaccurate data can lead to costly AI malfunctions or hallucinations.9Intuit, which specialises in tax and financial software is using AI advancements to further refine its products.10TurboTax, the company’s flagship tax preparation software, has become a staple for both retail and professional clients in the United States.11
While Intuit is not among the AI infrastructure companies featured in our strategy, the company possesses a competitive advantage in the AI gold rush: decades of quality data.12There are several startups in the software developer space, but legacy developers like Intuit have established barriers to entry rooted in long-standing customer relationships and extensive repositories of quality data.13
Comgest aims to look beyond the buzz associated with the AI gold rush. As AI technology becomes more readily available, we believe that there will be fewer distinctions between foundational models. Therefore, we aim to focus on the companies that resemble the shovels and pickaxes of the last Gold Rush: the manufacturers.
Although our Comgest Global Equity strategy includes a selection of AI stocks, we are not limited to any single theme, sector or geography. We recognise that AI is still evolving, and much of its potential has yet to be realised. Given the cyclical nature of AI investments and current stock market concentration, we prefer to invest in what we consider to be quality growth companies across a variety of sectors, such as healthcare and critical data services with visibility over the long-term. Drawing on nearly 40 years of investing experience, our objective is to construct resilient portfolios capable of delivering sustainable, long-term earnings growth, regardless of market conditions.
1 “California as I Saw It: First-Person Narratives of California’s Early Years, 1849 to 1900.” The Library of Congress. Accessed 12-Feb-2025.↩︎
2 Miller, Chirs. Chip War: The fight for the world’s most critical technology. New York, New York: Scribner, 2022.↩︎
3 TSMC 2023 Annual Report↩︎
4 Microsoft 2024 Annual Report↩︎
5 Microsoft 2024 Annual Report↩︎
6 Sweetman, Steve. “Announcing a New OpenAI Feature for Developers on Azure: Blog Azure: Microsoft Azure.”Blog Azure, 7-Aug-2024.↩︎
7 Hyperscalers are large-scale data centres, supported by leading technology companies, that provide customers with access to cloud computing services and infrastructure.↩︎
8 Microsoft 2024 Annual Report↩︎
9 Weise, Karen, and Cade Metz. “When A.I. Chatbots Hallucinate.” The New York Times, 1-May-2023.↩︎
10 “Our Strategy.” Intuit. Accessed 7-Mar-2025.↩︎
11 Yuk, Pan Kwan. “AI Boom Can Even Work on Your Taxes.” Financial Times, 22-Apr-2024.↩︎
12 Peel, Michael. “The Problem of ‘Model Collapse’: How a Lack of Human Data Limits AI Progress.” Financial Times, 24-Jul-2024.↩︎
13 Melendez, Steven. “In the AI Era, Data Is Gold. and These Companies Are Striking It Rich.” Fast Company, 1-Jul-2024.↩︎
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This commentary is for information purposes only and it does not constitute investment advice. It should not be considered a solicitation to buy or an offer to sell a security. It does not take into account any investor’s particular investment objectives, strategies, tax status or investment horizon.
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